Published on February 15th, 2019
Tangent has developed licensing strategies, sales materials and creative for hundreds of the top global entertainment IP and franchises across every genre. With this new division, Tangent will go beyond its award-winning strategy and creative to provide end-to-end consumer products and licensing services. It works with IP owners to handle the full licensing life-cycle – from strategic planning, artwork and brand building to partnerships, deal-closing and retail execution.
“I don’t start any project without first reaching out to Tangent for the best strategies and materials,” said industry veteran George Leon, founder and CEO of Cakewalk Entertainment.
Read the full article: New Licensing Division Drives 2019 Growth for The Tangent Agency (Business Wire)